This Week in IDEA | May 09, 2007

New IDEA Customer: Wattstopper/Legrand

Wattstopper/Legrand, a manufacturer from Santa Clara, CA, became an IDEA customer on May 4, 2007. Wattstopper/Legrand specializes in manufacturing energy efficient, convenient, and accessible controls for the work environment. They will be providing their product and pricing information directly into the Industry Data Warehouse (IDW2), and they will be using the Data Audit Certification (DAC) program to assess the accuracy and completeness of their IDW2 business information against industry standards and business rules. Wattstopper/Legrand is a proud member of NEMA.

Visit the Wattstopper/Legrand Website for more information. Welcome aboard!

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New IRD/CERICOMX® Customers

IDEA, a 1SYNC Data Pool On-Board Solution (OBS) partner, implements suppliers that subscribe to the 1SYNC data pool using IDEA's IRD CERICOMX application. IDEA was recently assigned the following suppliers:

- Astek Wallcovering
- Allwood Industrials LLC

These companies will be trained to use IRD CERICOMX®, an IDEA branded product for supporting and uploading supplier product information into the GS1 Registry® and GDSN via the 1SYNC Data Pool.

If you would like to learn more about the CERICOMX® product, please contact John Etrie, IDEA IRD Product Manager, here or at (703) 562-4624; or Isabel DuPont, Manager Manufacturer Accounts, here or at (847)720-4106.

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New IDEA Officers and Directors for 2007-2008

IDEA recently announced its new Officers and Directors for 2007-2008. The IDEA Board of Directors elected Todd Kumm, President and COO of Dakota Supply Group in Fargo, ND, as the IDEA Chairman of the Board for 2007-2008. Kumm is also a member of the National Association of Electrical Distributors (NAED) Board of Directors.

Outgoing IDEA Chairman, Tim Powers, Chairman, CEO & President, Hubbell Inc., served in this position for the last three consecutive years (2004-2007).

"Tim was a highly engaged Chairman and his vision for IDEA was always one of growth and optimism," said Mike Rioux, President, IDEA. "However, with an industry leader like Todd providing insight, guidance and leadership, IDEA will continue to grow and prosper."

IDEA Officers:

• Todd Kumm, IDEA Chairman – President & COO, Dakota Supply Group
• Dave FitzGibbon, IDEA Vice Chairman – President & CEO, ILSCO Corporation
• Mike Rioux, IDEA President
• Mike Gambino, IDEA Treasurer - President & CEO, Pass & Seymour/Legrand, and Wiremold/Legrand
• Mike Ales, IDEA Secretary - VP Purchasing & Operations, Werner Electric Supply

The 2007-2008 IDEA Board of Directors are:

Distributors:

• John Duda, President, Butler Supply
• Todd Kumm, President & COO, Dakota Supply Group
• Deb Weis, Director E-Business, Graybar Electric Co.
• Martin Ranly, President & CEO, Kendall Electric Supply
• Peter Plough, VP & Security, Plough Electric
• Mark Daniel, VP New Business Development, Rexel USA
• Tom Cloud, CEO, United Electrical Supply
• John Forrester, President, Wabash Electrical Supply
• Mike Ales, VP Purchasing & Operations, Werner Electric

Manufacturers:

• Ray Huber, VP IT and E-Commerce, Eaton Electric
• Gary Arnott, GM Channel Operations, GE Consumer & Industrial
• Bernie Westapher, Group VP Marketing & Sales, Panduit
• Mike Gambino, President & CEO, Pass & Seymour/Legrand and Wiremold/Legrand
• David Stormo, Program Executive, Global Program Transition, Rockwell Automation
• Phil Tuggle, Senior Vice President, Southwire Company
• Bill Snyder, Vice President Channel Development, Schneider Electric NA
• Dave FitzGibbon, President & CEO, ILSCO Corporation

Other Organizations:

• Tom Naber, President, NAED
• Evan Gaddis, President, NEMA
• Milos Jancik, President, Electro Federation Canada
• Hank Bergson, President, NEMRA
• Mike Rioux, President, IDEA

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Clarifications to Richard Buzun Award for Leadership and Innovation in eCommerce: Does Your Company Have what it takes to Win?

Attention Manufacturers and Distributors : Submit your company information by August 1st to be considered for the Richard Buzun Award for Leadership and Innovation in eCommerce.

The manufacturer and distributor forms for the Richard Buzun Award have been modified to clarify the specific information and documentation needed from your company to be considered for this honor. Please look over the new forms if you have not already. It is important that you complete the entire form and attach the Trading Partner Transaction Capabilities Sheet. The review of the forms will begin August 1st. If your company begins to participate in any eCommerce programs between now and August 1st, the program could increase your overall score.

About the Award:
The Richard Buzun Award will honor one manufacturer company and one distributor company that is dedicated to excel and reach the highest standards of excellence in eCommerce best practices. The winner will be announced at the Electro E-Biz Forum 2007 on September 19th in Vancouver, Canada.

Review the new Distributor Submittal Form or the Manufacturer Submittal Form and submit your company today! Visit the Electro E-Biz Page for details.

Send completed forms via email or fax to Amanda Johnson at (703)562-4613.

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Panduit: Sponsor of Electro E-Biz Forum 2007

The Electro E-Biz Forum 2007 Committee would like to thank Panduit for their Silver Level sponsorship.

Panduit is a global manufacturer of products for wiring and communications applications. Their products are beneficial to customers in numerous markets including telecommunications, construction, education, healthcare and government. Panduit has multiple U.S. locations as well as plants and sales subsidiaries throughout the world. Visit the Panduit Website to learn more.

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Meet Generation C

When you drew a fantastic picture or wrote an A+ paper back in grade school, the best place you could hope to show it off was on the family refrigerator. Today, however, the art masterpiece or A+ paper can be blogged virtually any way and your picture could wind up on desktops worldwide.

Welcome to the world of Generation C – C standing for Content, Creation and Connected. Even though some members of Generation C were born just this decade, they have already impacted traditional media methods. With terabytes of user generated content being created and uploaded every day, user generated content is vying with standard, professionally produced content for the Generation C audience – and seems to be winning.

According to experts, the number of videos uploaded to YouTube will increase fourfold to 198 Million by 2011. User generated mobile content which generated $3.5 Billion in 2006 is predicted to be worth $13.2 Billion in 2011.

Generation C is the “You” in YouTube, the “My” in MySpace and “I” in iPod. They are shaking up the way we make, think and use digital content. While Generation C can’t be tied to any particular age range, it seems that when it comes to digital content, the larger percentage are teenagers who will be entering the work force in the next 3-10 years.

Generation C is made up of digital natives. For them, digital creation is the standard outlet for creative urges. They are not necessarily more talented than their predecessors, but they are more prolific and they have broken the standard flow of content from its creator to the consumer. Generation C is taking on both roles, making companies scramble to find a new role in the cycle and giving them unprecedented power in deciding when, where and how to get their content.

Generation C isn’t the static consumer audience that its predecessors were. If they don’t like something they will create their own. Time is a premium for Generation C and they like to have instant, on demand access to content. They crave control over content both directly and indirectly. By tapping into Generation C’s desire to create and giving them a chance to deliver their work to a global audience, companies are creating content and networks around their products. Generation C is empowered by their creative control and is setting the pace and tone for the way content is developed and deployed.

So whatever business you are in, take advantage of Generation C and give them the freedom and license to help create and deliver your company’s digital content.

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Did You Know? IDW2 Hot Facts

The IDW2 now has over 372,000 records that include enriched data to provide customers with the information needed to make informed purchasing decisions.

87% have detailed catalog descriptions
56% have product images

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